Paste your website URL. We crawl the landing surface anyone can see — not your Ads account — and tell you what to fix before you raise budget. Full report in your inbox.
Also free: website · organic Instagram · Meta Ads · Instagram Ads.
Five pillars, each scored out of 100, each with the evidence behind the number.
Google Ads tag (AW-), GTM, GA4, enhanced conversions signals and Consent Mode when a CMP is present — whether Smart Bidding can see outcomes.
Primary CTAs, lead forms, thank-you / success states, click-to-call and WhatsApp — the paths paid traffic needs to become a lead or sale.
HTTPS, title and H1 message match, substance, mobile viewport, proof, and mobile LCP when PageSpeed data is available.
Privacy policy, HTTPS upgrade, business identity markup and visible contact — signals that keep accounts safer and visitors confident.
Language coverage for GCC, dedicated commercial landers, and whether tracking is ready before meaningful spend — including spend-band context if you tell us.
Search terms, Quality Score, bidding, brand split, impression share, PMax placements and true ROAS — named as account-only, never faked from a homepage.
Most free “Google Ads audits” invent CPA and waste percentages they cannot see. We would rather name the gap — it is the only way the rest of the report is worth anything.
We never log into Google Ads. Search terms, QS, bids, structure and true waste need MCC or login access — that is the paid full audit or a strategy call with access granted.
Those numbers live in Ads Manager and your CRM. We score whether measurement is installed so those numbers can be trusted later — we do not invent them from HTML.
If a tag only fires after consent or only server-side, public HTML may not show it. We note that and leave unmeasured items out of the score rather than counting them against you.
Thirty minutes, free — readiness report plus the account items this tool cannot see if you grant access.