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This can fail when Instagram blocks automated reads. Manual fields always remain available.
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Run the full Instagram audit →Calculate interactions per follower, then compare the result with a practical band for an account of your size.
This can fail when Instagram blocks automated reads. Manual fields always remain available.
Rate = (average likes + average comments) ÷ followers × 100. Posts per week is shown separately and never changes the rate.
Benchmark source: these are Shabang rule-of-thumb bands, not a claim about a universal Instagram average. Under 5K: typical 2% to under 4%, strong 4%+. 5K to 20K: 1.5% to under 3%, strong 3%+. 20K to 100K: 1% to under 2.2%, strong 2.2%+. 100K to 500K: 0.7% to under 1.5%, strong 1.5%+. 500K+: 0.5% to under 1%, strong 1%+. Compare like with like: format, paid amplification, hidden likes, niche and sample size all move the number.